Podcasting Without Burnout
Launch, grow, and actually make money with your podcast — without drowning in the details.
Podcasting can be one of the smartest moves for your business or brand. Done right, it builds authority, forges partnerships, drives leads, and creates a steady pipeline of opportunities. Done wrong, it becomes an expensive hobby that eats time and energy you don’t have.
Most podcasters get stuck because they:
- Build their podcast as a silo instead of integrating it with their existing business flow.
- Waste hours tinkering with tech and tools instead of focusing on impact.
- Feel overwhelmed by outsourcing or systems, and stall before they’ve even built momentum.
Sound familiar?
This course gives you the step-by-step roadmap to build a podcast that supports your bigger goals — not the other way around. You’ll learn how to research your target market, design a podcast that feeds your business, automate the tedious stuff, and set up systems so you can even take a vacation without breaking your publishing schedule.
My story?
I started just like most entrepreneurs: laser-focused on the tech, ignoring the real opportunities. It wasn’t until a guest called me out for neglecting long-term relationship-building that I shifted gears. Once I integrated podcasting into my business systems, everything changed: I cut my workweek from 70 to 10 hours, automated syndication and monetization, and built a powerful network of advocates through my guests.
It. Changed. Everything.
The result?
A podcast that grows with you, amplifies your authority, and becomes an asset — not an energy drain.
What's Inside
- Course Welcome
- Course Guidebook
- What is a Podcast and Why Should You Care?
Is This Thing On?
- Choosing Your Topic
- Quick Market Research
- The Lean Canvas Business Plan
- How to Identify the Target Market of Your Podcast
- Target Market Guidebook
- Naming Your Podcast
- Your Host Persona, Format, and Schedule
Hardware and Software
- Equipment Options
- Software for Recording & Editing
- Recording with Quicktime
Bumpers (Intro/Outro)
- Your Bumpers and Trailer
- Sample Bumpers
Getting It Out There
- Online Hosting
- Syndicating your Podcast
Masterful Guest Management
- How to Find High Quality Guests
- Scheduling Your Guests in Your Sleep
- Wowing Your Guests
Monetizing and Scaling
- How to Use Show Notes to Expand Your Reach (and Income)
- Make Money in Your Sleep with Your Podcast
- How to Scale Your Podcast
- Conclusion
We did it!
Forever-access to 18 step-by-step videos, 8 downloadable worksheets, + templates for social media cards, promo, and more.